Perfection is not an available option.
Perfection is not an available option.
Sunday, July 13, 2008
History vs
Tell-Me-A-Story
The History Channel is possibly the least annoying network, but they aren’t without flaw.
Not satisfied with their remarkably solid hold on the affluent, mature male demographic, History seems to have a fatal fascination with attempting to pursue a dopier market -- people who will watch nearly anything that smacks of a Story.
How else to explain the first and second season of Ice Road Truckers?
Certainly the original singleton show could be justified – it revealed a little known phenomenon and showed it in all pertinent detail. Current History, if you will.
But by padding that show out into two seasons of pointless drama, History has shown a fatal fascination for Story.
This is dopey pandering to dimwits, like History’s part-time preoccupation with the occult, paranormal and UFO themes. And, in all fairness, Discovery’s fascination with crab fishing, which they have frittered away 3 seasons of airtime on.
OK, we get it already – crab fishing is dangerous.
The problem is, of course, that History (and Discovery) live or die by ratings, and shows that pander to Story instead of Content appeal to a broader base of dolts.
But the History core viewer base is suspicious of Story, because it has seen too much truth-bending and outright fabrication for the sake of Story in modern media.
History risks alienating their core audience as they try to pander to the tell-me-a-story crowd.